IW.HUB

AUTONOMOUS LOGISTICS ROBOT

IW.HUB

Year//

2020

Team//

The Idealworks IW.HUB is an autonomous robot currently transforming the logistics processes of automotive manufacturing. This project explores the development of the product's visual identity.

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AMR AND STRS - WHAT ARE THEY?

SMART LOGISTICS 

The BMW Group is pressing ahead with the digitalisation of its intralogistics workflows, specifically in the field of smart data analytics, smart logistics and assistance systems. From press shop to paint shop, assembly to logistics – every stage of production benefits from digitalisation and autonomous services. The latest product offering in this line of autonomous smart transport is the iw.hub

IW.HUB Lidar Scanner Close up

PAPER TO CAD

MODEL SYNTHESIS

Approaching the task of creating PBR optimised CAD for this project required close integration between Blender and Substance Painter. As a designer with little experience with these software's, it was decided to keep a journal recording the relationships and workflow highlights between the two programs. In addition, sketches of the HUB were created to study the details of the product and assist with planning the poly modelling process.

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PBR WORKFLOW

MODEL TO TEXTURE

Blender's inbuilt collection and render pass engine was used to ensure a set of modular renders were achieved without compromising detail. By breaking up a single render into a shadow, diffuse, ambient occlusion and glossy passes - the rendered output images could be easily post composited to match the needs of our web development team as efficiently as possible. Shown below is an example of a final render and a singular AO pass.

IW.HUB-Toy_2
ALYX-AO-02 ALYX-02

FOREST WITHIN THE TREES

COLLECTION APPROACH 

To maintain a constant model fidelity and future proof the design for different platforms, we used a hard-surface modelling approach to quickly build out the iw.hubs' features and organised the parts using a visibility structure - this allowed us to quickly hide internal elements when rendering to save compute power and increase rendering speeds. 

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Hub-Development
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EARLY EXPLORATION 

MATERIAL STUDY

Modelling, Texturing and lighting studies were simultaneously performed to allow our team to visualise the contrast and assemblage of the components during weekly meetings. These initial renders and material studies allowed us to communicate the visual direction of the final renders with the marketing and engineering team. 

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PBR BROKEN DOWN

PHYSICALLY BASED

Here is an example of the different types of PBR texture maps used to create a realistic surface finish. Baked instances of Roughness, Metallic, Normal Data, Albedo (base diffused colour) and, Emission maps are combined in the Cycles render engine node editor to produce the final render shown in large.

Sick_Parts_TextureAO
Sick_Parts_TextureShadows
Sick_Parts_Metalic-and-Roughness
Sick_Parts_Base_Colour
Sick_Parts_Texture-Dev
Sick_Parts_Normals
IW.HUB-Toy_20
IW.HUB-Toy_2
Simple_Node_Setup

FROM STR TO HUB

IDEALWORKS IW.HUB

The final delivered visualisation package for idealworks 2020 - used in the companies marketing across web, print and software applications.

TR-Perspective_Combined
SV-Combined_Black
SV-Combined_Red
SV-Combined_Yellow_Flag
X1_Hero_Black
X2_Hero_Red
X3_Hero_Yellow
Brochure_Carousel_Background_Combined
View